Talk with Nita and Judy

Nita and Judy are experienced entrepreneurs who started their company in their spare time while holding down jobs and a family. Not only did they receive a patent, but their product was also in every Walmart store in America.

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About us

  • Nita

    • Shark Tank Contestant & Winner
    • Adopted
    • American Indian (Navajo)
    • 1 of 13 kids
    • Montessori Certified
    • Insurance Agent
    • Sales Pro
    • House Flipper
    • Storage Unit Flipper
    • Ebay & Amazon Seller
    • Hot Shot Owner/Operator
    • Business Owner
    • Patent Holder
    • Mother of 3 and Grandmother of 2
    • Public Speaker
    • Consultant
    • Youth Entrepreneur Mentor

  • Judy

    • Shark Tank Contestant & Winner
    • Marketing Expertise
    • Facebook, Google, & X Ads
    • Lawyer
    • Compliance Expertise
    • COO of Million Dollar Company
    • President Health Insurance TPA
    • Property and Casualty Executive
    • Business Owner
    • Patent Holder
    • Amazon Seller
    • Mother of 4 and Grandmother of 3
    • Italian (Parents: Cannella/Giamalva)
    • Consultant
    • Public Speaker

  • Better Bedder®

    • Identified Problem
    • Solved Problem
    • Developed Prototype
    • Obtained Patent
    • Sold at local Saturday Market
    • Located Manufacturer
    • Started Website
    • Successful Sales
    • Appeared on Shark Tank
    • Accepted deal with Lori Grenier
    • Locked in Informercial Deal
    • Commercials on TV
    • In 4200 Walmart Stores
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